by Harriet | May 12, 2025 | Uncategorized
Stop Selling Products. Start Selling Value: A Shift MSMEs in Kenya Must Embrace Walk through any market center in rural Kenya and you’ll find dozens of stalls selling nearly identical items—vegetables, clothes, detergents, milk, or mobile accessories. Many of these...
by Harriet | May 9, 2025 | Uncategorized
Reimagining Agriculture in Kenya: From Survival to Sustainable Enterprise For decades, agriculture in Kenya has been viewed through a narrow lens—something rural families do to survive. But the truth is, agriculture is not just a way of life; it’s a business. And when...
by Harriet | May 8, 2025 | Uncategorized
What MSMEs Must Know to Survive and Thrive Across Kenya—and particularly in rural and underserved communities—micro, small, and medium enterprises (MSMEs) are the backbone of economic activity. They provide livelihoods, create jobs, and often fill critical service...
by Harriet | May 7, 2025 | Uncategorized
What Field Officers Need to Effectively Support Entrepreneurs Across rural Kenya and other underserved communities, field officers are often the critical link between support organizations and the entrepreneurs they serve. But while these officers are expected to help...
by Harriet | May 6, 2025 | Uncategorized
Bridging the Information Gap: How Lack of Awareness Is Holding Back Kenya’s Youth Entrepreneurs In recent years, Kenya has witnessed a surge in youth entrepreneurship. From agribusiness to digital services and local manufacturing, young people across the country are...
by Harriet | May 5, 2025 | Uncategorized
Unlocking Impact: Why a Clear Theory of Change is Essential for Empowering MSMEs in Marginalized Communities In rural Kenya and across many underserved regions, Micro, Small and Medium Enterprises (MSMEs) are more than just income-generating ventures—they are...